VML
Client
Role
Industry
Year
2023
Credits & Tool
Overview
I had wonderful time as Associate strategist/Designer with amazing team of Berlin Cameron in VML (a WPP company).
While collaborating with product management, client management, art production and engineering teams,
I learned how to shape frameworks for various clients and stakeholders to make great impact on users.
Role and Responsibility
I had the good fortune to participate in numerous active campaigns in addition to fresh proposals and biddings.
In my capacity as a creator and planner, I conceived promotional campaign concepts and presentations and proposed them to renowned brands like Uber, Coca Cola, Campari, Under Armour, among others.
Amazing visuals are from New Kino Studio. Noah is amazing!
Client: L'Oreal
I participated in NYX's rewards scheme, GORJS DAO, broadening our perspective to encompass a greater range of L'oreal brands.
GORJS DAO, a project recognized with a Gold Cannes Lion, redefines consumer loyalty through NFT collectibles.
Following our successful initiation and operations, there were requests to extend this unique style to a vast array of brands. Meeting with wise clients, and working with a talented team, I crafted concepts and strategies, which later evolved into Insomnia Lab's Loyalty X program.
Client: Coca Cola
As a Designer with Client Associate, Art Director and Copywriter team, I developed a Del Valle Kapo(Minute Maid in LATAM) rebranding campaign project.
Targeting on young parents/caregivers and their younger ones, 'Refresh your Imagination' became a digital platform where they can mingle with various real-life games and activities while exploring imaginative future jobs.
I was in charge of User/Market research, Pitch deck design, and the overall UI/UX design and delivery of the platform.
